#1CASABLANCA
Paris luxury label founded in 2018 by Charaf Tajer, known for hand-painted silk prints and leisure-luxury tailoring rooted in his French-Moroccan heritage.
Best Berlin Streetwear Brands
10 brands · Brands by city · Updated August 2026This page is for anyone shopping the Berlin look — techno-club tailoring, logo-heavy knitwear, technical tracksuits and German heritage workwear. The core of the list is genuinely Berlin: GmbH, 032c, ARYS, Frank Leder, Gerrit Jacob, Hien Le and Highsnobiety all design and largely produce from the city. Casablanca (Paris) and Nude Project (Barcelona) sit here as stylistic neighbours rather than local labels, so treat them as adjacent picks.
#1
#2Frank Leder
Independent Berlin menswear label reworking German workwear, folk dress and heritage fabrics like Deutschleder and loden into small-run, German-made garments.
#3032c
Berlin biannual culture magazine turned clothing label, known for logo-driven knitwear, denim and outerwear produced alongside its editorial output.
#4
#5Nude Project
Barcelona streetwear label from Bruno Casanovas and Àlex Benlloch, known for graphic tees, hoodies and a fast-growing chain of its own stores.
#6
#7Mykita
Berlin eyewear manufactory making screwless steel, acetate and 3D-printed MYLON frames in-house, with a minority LVMH/Thélios investor since 2024.
#8Highsnobiety
Berlin fashion-media company turned label, owned by Zalando, known for streetwear collaborations and culture publishing after exiting multi-brand e-commerce in 2025.
#9Gerrit Jacob
Berlin-based unisex label from Central Saint Martins graduate Gerrit Jacob, known for airbrushed graphics, psychedelic colour and subcultural streetwear.
#10Hien Le
Berlin label by Vietnamese-German designer Hien Le, making minimalist tailoring and separates in clean lines and high-quality materials.
"
What Berlin streetwear actually looks like
There isn't one Berlin uniform, but there are three clear lanes. The club lane is GMBH — founded in 2016 by Serhat Isik and Benjamin Alexander Huseby, who met in the city's techno clubs — combining sharp tailoring, leather, denim and body-conscious jersey with references to Turkish and Norwegian-Pakistani heritage. Gerrit Jacob works the loudest end of the same street: airbrushed and hand-drawn graphics, psychedelic colour, distorted logo tees and working-class-referencing denim, from a designer who trained at Central Saint Martins and worked at Balenciaga, Martine Rose and Gucci.
The second lane is graphic and media-adjacent. 032c started as a biannual culture magazine in 2000 and added clothing in 2015 — workwear and sportswear shapes, heavy logo graphics, cropped knitwear and technical outerwear, with a collaboration history spanning adidas, Stüssy, 1017 ALYX 9SM and Swarovski. Highsnobiety runs a similar publisher-to-label playbook; note it is majority-owned by Zalando since 2022 and wound down its multi-brand e-commerce in September 2025, so shop its HS tees, hoodies and caps through partner channels rather than expecting a full store.
The third lane is quiet and German-made. ARYS builds minimalist, adaptive-fabric tracksuits, unisex outerwear and technical knitwear, sourced and made in Europe, with a Prenzlauer Berg shop that now doubles as a curated multi-brand concept. Hien Le is the cleanest option here — straight lines, restrained detailing, fluid separates with a utilitarian edge. Frank Leder goes the other direction into German cultural history: Deutschleder and Schladminger loden, nightshirts and chore jackets in small German-made runs.
Price and how to choose
Most of the list sits in the same mid-to-upper bracket — 032c, ARYS, Frank Leder, Highsnobiety, Gerrit Jacob and Hien Le are all comparable, with GMBH a step above and Casablanca the most expensive by some distance. Nude Project is the entry point: graphic tees, hoodies, sweatpants and varsity jackets from Barcelona at a genuinely accessible price. If you want the Berlin attitude without couture pricing, start with Nude Project or a 032c tee; if you want investment pieces, GMBH tailoring or a Frank Leder loden jacket will outlast the trend cycle. Sizing skews oversized and unisex across 032c, ARYS and Gerrit Jacob, while Hien Le and Frank Leder cut closer to a traditional menswear block.
"Common questions
"
Which brands on this list are actually from Berlin?
Frank Leder, 032c, ARYS, GMBH, Mykita, Highsnobiety, Gerrit Jacob and Hien Le are all Berlin-based. Casablanca is a Paris luxury house and Nude Project is from Barcelona — both are included as close stylistic matches, not local labels.
What is the most affordable Berlin-adjacent streetwear here?
Nude Project, the Barcelona label founded in 2018 by Bruno Casanovas and Àlex Benlloch, is the cheapest on the list — graphic tees, hoodies and sweatpants. Among the actual Berlin labels, 032c, ARYS and Highsnobiety sit in a mid-high bracket, while GMBH and Casablanca are the priciest.
Is Casablanca a streetwear brand?
Partly. Charaf Tajer's Paris label works in an "après-sport" register — hand-painted silk shirts and pyjama sets, monogrammed track pieces, tennis-inspired knitwear and Atlantis sneakers — so it overlaps with leisurewear more than street graphics. It's very high priced; the business was recapitalised under Casablanca Paris Ltd in 2023.
Where can I buy these brands online?
Most sell direct: ARYS also runs a curated multi-brand store on Kollwitzstrasse in Prenzlauer Berg, and Gerrit Jacob and Hien Le sell through their own sites and stockists. Highsnobiety closed its multi-brand e-commerce in September 2025, so its HS label now moves through collaborations and partner retail.
Which brand is best if I want tailoring rather than hoodies?
GMBH for sharp, club-informed tailoring in leather, denim and jersey; Hien Le for minimalist, straight-lined separates; Frank Leder if you want heritage German cloth like Deutschleder and loden in small, locally made runs.
"