Brand profile

Fruit of the Loom

American mass-market basics label owned by Berkshire Hathaway, making multipack cotton T-shirts, underwear, socks and fleece under its fruit-cluster logo.

Bowling GreenOrigin
UnisexFocus
Minimalist / ContemporaryStyle
$Price

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A man wearing a black t-shirt and briefs by Fruit of the Loom

What to know about Fruit of the Loom

Multipacks, not single garments

Cotton tees, briefs, socks and fleece are sold in bulk packs through supermarkets, big-box chains and blank-apparel wholesalers rather than fashion retail.

A blank canvas for printers

The fruit-cluster logo blanks are a standard base for screen-printing and streetwear reworks, which is how the label reaches style-driven buyers.

1851 mill under Berkshire Hathaway

Started as B.B. and R. Knight Corp. in Rhode Island, it is now a wholly owned Berkshire Hathaway subsidiary in Kentucky that also runs Russell Athletic and Spalding.

Known forSocks & underwearT-shirts & graphic tees

How Fruit of the Loom fits

Overall fit

true to size

Most shoppers find the basics run true to size out of the bag with a boxy, roomy cut, though cotton items commonly shrink a bit after washing and drying.

Tip: Order your usual size for a relaxed fit, but account for noticeable shrinkage by drying on low or hanging to dry.

boxyroomyshrinks after washtrue to size initiallybudget basics

High confidence · based on 40 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtstrue to sizerelaxed, roomyStick with your usual size for a comfortable, roomy fleece fit; anticipate mild shrinkage.
T-shirts & graphic teestrue to sizeboxy, relaxedBuy your normal size for a relaxed fit and consider sizing down if you want it slimmer, but expect some shrinkage after drying.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

Fruit of the Loom fit questions

Does Fruit of the Loom run big or small?

Fruit of the Loom fits true to size. Order your usual size for a relaxed fit, but account for noticeable shrinkage by drying on low or hanging to dry. Most shoppers find the basics run true to size out of the bag with a boxy, roomy cut, though cotton items commonly shrink a bit after washing and drying.

How does Fruit of the Loom fit?

Most shoppers find the basics run true to size out of the bag with a boxy, roomy cut, though cotton items commonly shrink a bit after washing and drying. Overall shape: boxy, relaxed.

How do Fruit of the Loom hoodies & sweatshirts fit?

Fruit of the Loom hoodies & sweatshirts fits true to size. Stick with your usual size for a comfortable, roomy fleece fit; anticipate mild shrinkage. Shape: relaxed, roomy.

How do Fruit of the Loom t-shirts & graphic tees fit?

Fruit of the Loom t-shirts & graphic tees fits true to size. Buy your normal size for a relaxed fit and consider sizing down if you want it slimmer, but expect some shrinkage after drying. Shape: boxy, relaxed.

Brand facts

Fruit of the Loom manufactures mass-market basics: cotton T-shirts, tank tops, briefs, boxer briefs, bras, socks and fleece hoodies and sweatpants, mostly sold in multipacks through supermarkets, big-box retailers and blank-apparel wholesalers. Founded in 1851 in Warwick, Rhode Island by brothers Benjamin and Robert Knight as B.B. and R. Knight Corp., it is a wholly owned Berkshire Hathaway subsidiary and is headquartered in Bowling Green, Kentucky. Its portfolio also includes Russell Athletic, Spalding and Vanity Fair intimates. Its fruit-cluster logo blanks remain a common base for screen-printing and streetwear reworks.

Founded
1851
Origin
Bowling Green, United States
Made in
United States, Honduras, El Salvador, Mexico, Haiti, Morocco, Vietnam, Australia
Price
$
Focus
Unisex
Facts checked
September 2026
Styles
Minimalist / Contemporary, Workwear / Heritage, Streetwear

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