A man wearing a black t-shirt and briefs by Fruit of the Loom

Fruit of the Loom

$
StyleMinimalist / ContemporaryWorkwear / HeritageStreetwear
Known forSocks & underwearT-shirts & graphic tees
Origin · Bowling Green, United StatesMade in · AsiaFounded · 1851

Fruit of the Loom manufactures mass-market basics: cotton T-shirts, tank tops, briefs, boxer briefs, bras, socks and fleece hoodies and sweatpants, mostly sold in multipacks through supermarkets, big-box retailers and blank-apparel wholesalers. Founded in 1851 in Warwick, Rhode Island by brothers Benjamin and Robert Knight as B.B. and R. Knight Corp., it is a wholly owned Berkshire Hathaway subsidiary and is headquartered in Bowling Green, Kentucky. Its portfolio also includes Russell Athletic, Spalding and Vanity Fair intimates. Its fruit-cluster logo blanks remain a common base for screen-printing and streetwear reworks.

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Dockers shares a heritage style, relaxed silhouettes, and budget segment with Fruit of the Loom. The focus on comfort and durability along with the use of sustainable and cotton/jersey basics reinforce their similarity.

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