Brand profile

AKOO

T.I. and Jason Geter's 2008 menswear label mixing premium denim and outerwear with streetwear, military and preppy influences.

AtlantaOrigin
MenswearFocus
StreetwearStyle
$$Price
A man wearing dark-wash AKOO utility denim jeans with zip and cargo pockets

What to know about AKOO

AKOO (A King Of Oneself) is a men's clothing label founded in late 2008 by rapper T.I. and Jason Geter, co-founders of Atlanta's Grand Hustle Records. The line blends urban streetwear with military and preppy references, centering on premium denim, knits, wovens, leather and outerwear, and is fronted by its fox mascot, Snobby the Fox. Production and distribution are handled by RP55 Group in Virginia Beach, Virginia, with drops sold through akoo.com, U.S. retailers and online stockists; seasonal collections continue into 2026.

Founded
2008
Origin
Atlanta, United States
Price
$$
Focus
Menswear
Facts checked
October 2026
Styles
Streetwear, Urban prep / Ivy

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