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Iberian sneaker retailer with heavier hype-release focus
What changes: Bigger e-comm raffle machine, less fashion-led upper floor
Brand profile
bae Store
Portuguese sneaker and streetwear retailer founded in Guimarães, best known for its two-floor Porto store stocking Patta, Brain Dead, Carhartt WIP and its own label.
GuimarãesOrigin
UnisexFocus
StreetwearStyle
$$$Price
4 brands like bae Store like Sivasdescalzo, Baskèts, OQIUM Amsterdam →
What to know about bae Store
A retailer first, label second
bae is a Portuguese sneaker and streetwear shop that buys Carhartt WIP, Patta, Brain Dead, Gramicci, Parra, Y-3 and New Balance Made in UK, plus its own in-house line.
The Porto store is split
Its Rua 31 de Janeiro space runs two floors: sneakers and streetwear downstairs, a more fashion-led selection upstairs, with a small museum of archive sneaker models.
Guimarães roots, not Lisbon
Opened in Guimarães in 2016 and expanded to Porto, so the buy leans northern Portuguese rather than capital-city, spanning street, sportswear and minimal contemporary.
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Brand facts
bae (Before Anyone Else) is a Portuguese sneaker and streetwear retailer that opened its first shop in Guimarães in 2016 before expanding to Porto, where its store sits on Rua 31 de Janeiro. The Porto space runs across two floors, with sneakers and streetwear downstairs and a more fashion-led selection upstairs, plus a small museum of archive sneaker models. Buying covers Carhartt WIP, Patta, Brain Dead, Gramicci, Parra, Y-3 and New Balance Made in UK, alongside bae's own in-house label.
- Founded
- 2016
- Origin
- Guimarães, Portugal
- Price
- $$$
- Focus
- Unisex
- Facts checked
- September 2026
- Styles
- Streetwear, Minimalist / Contemporary, Athleisure / Sportswear