Brand profile

Cara Cara

Independent New York womenswear label making print-heavy, resort-minded dresses and separates, founded in 2019 by three friends.

New York CityOrigin
WomenswearFocus
Urban prep / IvyStyle
$$$$Price

4 brands like Cara Cara like Tory Burch, Veronica Beard, Whimsy + Row →

A brown snake-print cropped knit jacket with gold buttons and contrast trim

What to know about Cara Cara

Prints carry the collection

Bold hand-drawn prints and saturated color do the work here, so the clothes read louder than the minimalist quiet-luxury labels at the same price.

Resort dressing, dressmaker construction

Cotton poplin and linen dresses, silk shirtdresses, matching sets and embroidered tops, cut with detailing closer to dressmaking than casual sportswear.

Independent, founder-run since 2019

Three friends from design, e-commerce and finance still own it; you buy through its own site, a New York pop-up, Net-a-Porter or specialty stores.

If you like Cara Cara

A woman wearing Whimsy + Row freya slip dress in black70% match

Whimsy + Row

$$$Linen dressesLos Angeles, United States

Small-batch linen dresses with an easy warm-weather feel

What changes: Deadstock sustainability focus, lower price, quieter prints

A woman wearing Maje khaki cutaway wrap dress66% match

Maje

$$$Occasion dressesParis, France

Feminine printed dresses with a Parisian rather than resort spin

What changes: French mall-luxury scale, edgier trend cycles

Brand facts

Cara Cara is a New York womenswear label founded in 2019 by Julia Brown, Katie Hobbs and Sasha Martin, three friends from design, e-commerce and finance backgrounds. It builds resort-leaning wardrobes around bold hand-drawn prints, saturated color and dressmaker detailing: cotton poplin and linen dresses, silk shirtdresses, matching sets, embroidered tops and tailored separates. The brand remains independent and founder-run, sells direct through its own site and a New York pop-up, and stocks with Net-a-Porter and specialty retailers such as Marissa Collections. Recent seasons include Resort and Fall-Winter 2026.

Founded
2019
Origin
New York City, United States
Made in
United States, India, China, Peru
Price
$$$$
Focus
Womenswear
Facts checked
September 2026
Styles
Urban prep / Ivy, Minimalist / Contemporary, Quiet luxury

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