82% matchProper Cloth
Dress-shirt specialist, but made-to-measure online
What changes: Custom fit and higher per-shirt price, no multi-buy bundles
Brand profile
British men's shirtmaker and multichannel retailer, founder-owned since 1986, known for value-priced non-iron dress shirts, ties and tailoring.
4 brands like Charles Tyrwhitt like Proper Cloth, Spier & Mackay, Banana Republic →

The core product is the non-iron cotton dress shirt, typically priced in multi-buy bundles rather than as single pieces, which sets the brand's value proposition.
It started in 1986 as a mail-order shirt company and only opened a Jermyn Street shop in 1997, so the direct-to-customer catalogue and web channels came first.
Beyond shirts there are ties, suits, knitwear, chinos, casual shirts, shoes and accessories, sold through its own UK and US stores as well as online.
Overall fit
true to size
Charles Tyrwhitt is generally reported as true to size, with clearly differentiated fit lines that let shoppers dial in slim or classic cuts.
Tip: Order by neck/sleeve for shirts and pick the fit line (Slim, Extra Slim, Classic) that matches your build; most find sizing accurate.
High confidence · based on 30 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Shirts & overshirts | true to size | clearly defined fits: Extra Slim, Slim, Slim Fit, Classic (generous) | Order by exact neck and sleeve measurement and choose the fit line matching your build; classic runs roomy so slim-leaning wearers should size the fit down. |
| Trousers & pants | true to size | chinos come in Classic and Slim fits | Take your normal waist and select the Slim fit for a trimmer leg or Classic for a fuller cut. |
| Jackets | true to size | tailored suit jackets with Slim and Classic options | Stick to your usual chest size and pick the fit line that matches your build. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
82% matchDress-shirt specialist, but made-to-measure online
What changes: Custom fit and higher per-shirt price, no multi-buy bundles
80% matchValue classic suits and shirts, direct-to-consumer
What changes: Stronger tailoring focus and slimmer Italian-leaning cut, no stores
68% matchBroader smart-casual wardrobe at similar price tier
What changes: Fashion-led seasonal ranges rather than shirt-first core program
66% matchEuropean take on affordable minimal tailoring and shirting
What changes: More trend-driven and continental slim cuts, less non-iron focus
Charles Tyrwhitt fits true to size. Order by neck/sleeve for shirts and pick the fit line (Slim, Extra Slim, Classic) that matches your build; most find sizing accurate. Charles Tyrwhitt is generally reported as true to size, with clearly differentiated fit lines that let shoppers dial in slim or classic cuts.
Charles Tyrwhitt is generally reported as true to size, with clearly differentiated fit lines that let shoppers dial in slim or classic cuts. Overall shape: offers multiple defined fits (slim, tailored/superslim, classic/regular).
Charles Tyrwhitt shirts & overshirts fits true to size. Order by exact neck and sleeve measurement and choose the fit line matching your build; classic runs roomy so slim-leaning wearers should size the fit down. Shape: clearly defined fits: Extra Slim, Slim, Slim Fit, Classic (generous).
Charles Tyrwhitt trousers & pants fits true to size. Take your normal waist and select the Slim fit for a trimmer leg or Classic for a fuller cut. Shape: chinos come in Classic and Slim fits.
Charles Tyrwhitt jackets fits true to size. Stick to your usual chest size and pick the fit line that matches your build. Shape: tailored suit jackets with Slim and Classic options.
Charles Tyrwhitt is a British menswear retailer founded in 1986 by Nick Wheeler, who still owns the business. It began as a mail-order shirt company and opened its first shop on London's Jermyn Street in 1997. The core product remains the non-iron cotton dress shirt, usually sold in multi-buy bundles, supported by ties, suits, knitwear, chinos, casual shirts, shoes and accessories. It trades online, by catalogue and through its own stores in the UK and United States, reporting around GBP 185 million revenue in 2022.