Brand profile
Family 3.0
Independent Avignon concept store, founded 2009, selling designer menswear, sneakers and accessories through Provence boutiques and a strong e-shop.
AvignonOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$$Price
What to know about Family 3.0
Family 3.0 is an independent multi-brand concept store founded in Avignon in 2009. It runs two Avignon boutiques, on Place Crillon and Rue Folco de Baroncelli. A third store in Aix-en-Provence recently moved to a 250 m² space on Avenue Victor Hugo. Its e-shop brings in nearly half of sales. The menswear-led selection mixes designer labels such as Lemaire, Auralee, Jil Sander and Maison Margiela with Universal Works, mfpen, Arc'teryx, New Balance and Human Made. Turnover was about €10 million in 2025.
- Founded
- 2009
- Origin
- Avignon, France
- Price
- $$$
- Focus
- Menswear
- Facts checked
- November 2026
- Styles
- Minimalist / Contemporary, Streetwear
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