Akubra

Akubra is an Australian hatmaker best known for wide-brimmed bush hats made from rabbit fur felt, handmade at its purpose-built workshop in Kempsey, New South Wales. The business traces its roots to Benjamin Dunkerley's hat business, founded in 1876, and the Akubra name was registered as a trademark in 1912. Core styles such as the Cattleman and Snowy River retail for around US$320–330. In November 2023 Tattarang, Andrew and Nicola Forrest's private investment group and owner of R.M. Williams, bought Akubra from the Keir family, who had run it for five generations.