Brand profile

Autodromo Watches

Independent New York watch brand founded by designer Bradley Price, making motorsport-inspired mechanical watches and driving accessories.

New York CityOrigin
UnisexFocus
Minimalist / ContemporaryStyle
$$$$Price

4 brands like Autodromo Watches like Bulova, Persol, Citizen Watch →

A close up of an Autodromo Watch

What to know about Autodromo Watches

Dashboards, not dive bezels

Dials and cases borrow from mid-century and 1970s–80s motorsport instruments — gauge-style dials, cushion and tonneau shapes, bright liveries.

One designer still runs it

Industrial designer Bradley Price founded Autodromo in 2011 and still owns and operates the brand, selling mainly direct-to-consumer.

Swiss and Japanese movements inside

Core lines like Group B, Prototipo, Intereuropa and Monoposto use Swiss and Japanese calibres, priced below much of the design-led watch field.

If you like Autodromo Watches

A man wearing a black Citizen Watch and a plaid jacket70% match

Citizen Watch

$$$Value mechanicalsTokyo, Japan

Affordable Japanese movements and faithful 70s dial reissues

What changes: Mass-scale tool watches, no design-led niche positioning

A man wearing a Breitling watch with a black t-shirt and sunglasses66% match

Breitling

$$$$$Racing chronographsSaint-Imier, Switzerland

Motorsport and aviation chronograph codes, dialed-up and Swiss

What changes: Several times the price, big-brand marketing

Brand facts

Autodromo is an independent American watch brand founded in 2011 by industrial designer Bradley Price, who still owns and runs it. Sold mainly direct-to-consumer, its watches translate mid-century and 1970s–80s motorsport cues — dashboard-gauge dials, cushion and tonneau cases, bright liveries — into restrained modern design. Core lines include Group B, Prototipo, Intereuropa and Monoposto, using Swiss and Japanese movements at accessible prices. The brand also makes driving gloves, sunglasses and accessories, and has produced collaborations with Hodinkee and Worn & Wound.

Founded
2011
Origin
New York City, United States
Made in
Switzerland, Japan
Price
$$$$
Focus
Unisex
Facts checked
September 2026
Styles
Minimalist / Contemporary, Workwear / Heritage, Quiet luxury

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