Brand profile
Blue in Green
SoHo multi-brand menswear shop, open since 2006, specialising in Japanese and American selvedge denim and Japanese heritage labels.
New YorkOrigin
MenswearFocus
Workwear / HeritageStyle
$$$Price
What to know about Blue in Green
Blue in Green is a multi-brand menswear shop at 8 Greene Street in SoHo, New York, selling Japanese and American selvedge denim since 2006. It stocks labels including Pure Blue Japan, Samurai Jeans, Sugar Cane, OrSlow, Kapital, Buzz Rickson's, Needles, South2 West8, N.Hoolywood and mfpen, and commissions store-exclusive jeans. The shop also offers chainstitch hemming. Its website lists a second store in Denver. Most jeans cost about $290–$410.
- Founded
- 2006
- Origin
- New York, United States
- Price
- $$$
- Focus
- Menswear
- Facts checked
- November 2026
- Styles
- Workwear / Heritage, Gorpcore / Outdoor
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