A man wearing a Brioni button up

Brioni

$$$$$
StyleQuiet luxuryMinimalist / ContemporaryUrban prep / Ivy
Known forTailoringSuits & blazers
Origin · Rome, ItalyMade in · EuropeFounded · 1945

Brioni is a Roman menswear house founded in 1945 by tailor Nazareno Fonticoli and salesman Gaetano Savini, and named after the Brijuni islands. Suits, formalwear, knitwear and leather goods are hand-finished at its atelier in Penne, Abruzzo, home to the house's Nazareno Fonticoli School of Haute Tailoring. Creative director Norbert Stumpfl, in post since 2018, favours a soft, fluid silhouette in cashmere, vicuna and silk. Kering has owned the brand since 2011 and appointed Federico Arrigoni CEO in May 2025, the year Brioni marked its 80th anniversary.

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