Brand profile
Cruyff
Dutch football-heritage sportswear label inspired by Johan Cruyff, known for retro sneakers, tracksuits and "Fútbol Lux" styling.
What to know about Cruyff
Cruyff is a Dutch sportswear label that traces its origins to 1979 in Barcelona, when footballer Johan Cruyff set out to make sophisticated sportswear, later working with Italian designer Emilio Lazzarini. Today the brand sells footwear, apparel and accessories for men, women and juniors, including retro-inspired sneakers, tracksuits and teamwear, and calls itself "the originator of Fútbol Lux." It is operated by Premium Inc. Retail B.V. in the Netherlands and sells through its own stores, franchises, cruyff.com and retailers such as Footasylum.
- Founded
- 1979
- Origin
- Rotterdam, Netherlands
- Price
- $$
- Facts checked
- October 2026
- Styles
- Athleisure / Sportswear, Streetwear
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