JohnnyLove

JohnnyLove is a Norwegian label founded in Trondheim in 2006 by designer John Vinnem, launched as menswear and extended to womenswear in 2015. The collections sit between tailoring and streetwear: slim shirting, knitwear, trousers and outerwear cut for cold Nordic weather, in block colours with clean lines and minimal branding. Sustainable and higher-quality materials are a stated focus. The brand operates a Trondheim brand store alongside online sales, and is carried by Scandinavian and European independents including Norway Designs and 69b Boutique.