Jones Snowboards

Jones Snowboards is a Truckee, California snowboard and technical outerwear label founded in 2009 by big-mountain rider Jeremy Jones, who remains CEO. The line spans directional snowboards, splitboards, bindings, packs and backcountry accessories alongside apparel including the Shralpinist and MTN Surf shells, insulated jackets, mid-layers and organic cotton tees. Product development emphasizes recycled and bio-based materials, repairability and a 1% of sales donation to environmental nonprofits. The brand sits within Switzerland's Nidecker Group portfolio, a relationship predating 2023, and distributes globally through specialty snowboard retailers.