85% matchPair of Thieves
Same LA basics playbook, louder mass-market pricing
What changes: Broader socks/tee focus, sold at big-box retail rather than membership
Brand profile
Los Angeles direct-to-consumer label selling MicroModal underwear, loungewear and socks in bold prints through a pioneering online subscription model.
21 brands like MeUndies like Pair of Thieves, Saxx, Mack Weldon →

MeUndies launched in 2011 with one of the first underwear subscription programs, pairing a monthly print drop with a core range sold direct online.
The draw is bold seasonal prints, matching sets for couples and families, and licensed pop-culture runs including Disney tie-ins.
The core line runs in MicroModal, cotton and performance knits, cut gender-inclusively across an extended size range.
Overall fit
true to size
Most shoppers find MeUndies true to size with a soft, stretchy MicroModal feel that hugs the body comfortably, though a minority feel the waistband can loosen over time.
Tip: Order your usual size; consult the size chart by waist measurement since fit is generally consistent.
Medium confidence · based on 8 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | true to size | relaxed loungewear cut | Take your normal size for a relaxed loungewear fit. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
85% matchSame LA basics playbook, louder mass-market pricing
What changes: Broader socks/tee focus, sold at big-box retail rather than membership
78% matchPrint-heavy boxer briefs with a pouch-fit hook
What changes: Performance/outdoor lean, men's only, less subscription-driven
74% matchDTC underwear-to-basics system, muted over prints
What changes: Higher price, performance fabrics, men's only, no prints
73% matchSoft-fabric DTC underwear and loungewear for couples
What changes: Pricier, fit-engineering pitch instead of bold seasonal prints
MeUndies fits true to size. Order your usual size; consult the size chart by waist measurement since fit is generally consistent. Most shoppers find MeUndies true to size with a soft, stretchy MicroModal feel that hugs the body comfortably, though a minority feel the waistband can loosen over time.
Most shoppers find MeUndies true to size with a soft, stretchy MicroModal feel that hugs the body comfortably, though a minority feel the waistband can loosen over time. Overall shape: regular, contoured to the body.
MeUndies hoodies & sweatshirts fits true to size. Take your normal size for a relaxed loungewear fit. Shape: relaxed loungewear cut.
MeUndies sells underwear, bras, loungewear and socks online, direct to consumer, from Los Angeles. Founded in 2011 by Jonathan Shokrian, it built its business on a membership model that was among the first subscription programs for underwear, pairing monthly print drops with a core range in MicroModal, cotton and performance knits. Signature elements include bold seasonal prints, matching sets for couples and families, gender-inclusive cuts across an extended size range, and licensed pop-culture collections such as its Disney tie-ins.