Missoma

Missoma is a London demi-fine jewellery label founded in 2007 by Marisa Hordern, who still leads it as creative director from the brand's west London base. It works mainly in gold-plated sterling silver and hand-sourced gemstones, focusing on layerable chains, hoops, signet rings, charm necklaces and pendants that sit between costume and fine jewellery in price. The brand built its audience through social media and early influencer collaborations, and has worked with designer Harris Reed. Family-owned investor Capital Generation Partners has held a stake since 2019; Missoma ships worldwide.