Premier

Premier is an independent skate shop and menswear store in Grand Rapids, Michigan. Friends founded it in 2001 in a small space in Cherry Hill, and it has been at 10 Weston St SE downtown since 2005. The shop stocks skate labels like Nike SB, Polar, Dime, Carhartt WIP and Spitfire alongside Japanese and heritage menswear from Engineered Garments, Nanamica, Needles, Gramicci, Snow Peak, Filson and Paraboot. It also sells skateboards, sneakers, an in-house Premier line and products through its online store.