Rouje

Rouje is a Paris-based womenswear label founded in 2016 by Jeanne Damas, who continues to lead its design and image. The range centers on printed wrap and button-front dresses, ribbed knitwear, high-waisted denim, blouses and heeled boots, cut in florals, polka dots and solid colors for a relaxed French-girl look. The brand also sells cosmetics, including lipsticks, operates boutiques in Paris, and ships internationally through rouje.com, where seasonal drops are presented via its Les Filles en Rouje campaign series featuring Damas and her circle.