88% matchBoody
Bamboo viscose softness with certified eco credentials
What changes: Broader unisex basics range, more pharmacy/retail distribution
Brand profile
Stripe & Stare
Stripe & Stare is a UK underwear and loungewear brand known for super-soft TENCEL Modal knickers, boxers and pyjamas.
LondonOrigin
WomenswearFocus
Minimalist / ContemporaryStyle
$$Price
4 brands like Stripe & Stare like Boody, Hara The Label, Organic Basics →
What to know about Stripe & Stare
One fibre runs the whole range
Nearly everything — knickers, boxers, bralettes, camisoles, pyjamas — is cut from TENCEL Modal, a beechwood-derived knit chosen for softness rather than structure.
Multipacks are the core product
The knicker boxes are the main seller and the brand's gifting format, so the range is built around repeat basics in solids, stripes and seasonal prints.
Direct-to-consumer, comfort over engineering
Founded in London in 2017 and sold mainly through its own site plus UK and US online stockists, with the pitch on relaxed fit and lower-impact materials and packaging.
If you like Stripe & Stare
88% match
84% matchHara The Label
Bamboo-fibre knickers and bralettes, size-inclusive
What changes: Earthy dyed palette and lingerie-led look rather than print multipacks
80% matchOrganic Basics
Stricter minimalism, organic cotton over modal
What changes: Monochrome Scandi aesthetic, no prints or gifting boxes
76% matchPact
Organic cotton multipacks at similar value pricing
What changes: Full family range including kids and bedding; cotton not modal
Brand facts
Stripe & Stare is a British direct-to-consumer underwear and loungewear label built around TENCEL Modal, a beechwood-derived fibre used across its knickers, briefs, thongs, boxers, bralettes, camisoles and pyjama sets. The assortment mixes solid colours, stripes and seasonal prints, with multipack knicker boxes serving as the core seller and gifting product. The company positions itself on comfort-first fit, fabric softness and lower-impact materials and packaging, selling chiefly through its own website alongside UK and US online stockists.
- Founded
- 2017
- Origin
- London, United Kingdom
- Made in
- Portugal
- Price
- $$
- Focus
- Womenswear
- Facts checked
- August 2026
- Styles
- Minimalist / Contemporary, Athleisure / Sportswear