TULAROSA

Tularosa is a Los Angeles womenswear label created by the team behind Lovers + Friends under Alliance Apparel, which Revolve acquired in March 2015, making Tularosa one of its owned in-house brands. The line runs on bohemian and Western-tinged references: tiered and babydoll dresses, embroidery, crochet, eyelet, floral and paisley prints, denim, plus tops, separates, swimwear and cover-ups. Product is sold primarily through Revolve and its sister site FWRD channels, with dresses typically priced around $100-$200 and marketed through Revolve's influencer and festival-season programming.