84% matchFor Love and Lemons
Romantic lace-led LA party dressing
What changes: Higher price, lace/lingerie focus over denim breadth
Brand profile
Los Angeles womenswear label owned by Revolve, known for feminine party dresses, denim and going-out separates.
4 brands like Lovers + Friends like For Love and Lemons, AFRM, Flynn Skye →

Started under Alliance Apparel with Raissa Gerona, it became one of Revolve's top sellers and was bought by Revolve Group in 2015, alongside Tularosa, NBD and RAYE.
The range centers on party dresses, denim, knitwear and going-out separates in a feminine, trend-led Los Angeles style, with tops the best-known category.
Distribution and visibility run through Revolve's influencer programs and festival events rather than traditional wholesale, which shapes how the collections read.
Overall fit
runs small
Shoppers frequently note that this trend-led womenswear label tends to run small and fitted, with snug bust and waist areas on many styles.
Tip: Consider sizing up, especially for dresses and structured going-out pieces.
Medium confidence · based on 15 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Jeans & denim | runs small | slim to fitted | Denim can run tight through the hips and thighs, so size up if between sizes. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
84% matchRomantic lace-led LA party dressing
What changes: Higher price, lace/lingerie focus over denim breadth
82% match
78% matchBohemian-leaning LA printed dresses and jumpsuits
What changes: More festival/boho, less denim and knitwear
74% matchAussie take on trend-led going-out dresses and denim
What changes: Cheaper, Australian online-first distribution
Lovers + Friends runs small. Consider sizing up, especially for dresses and structured going-out pieces. Shoppers frequently note that this trend-led womenswear label tends to run small and fitted, with snug bust and waist areas on many styles.
Shoppers frequently note that this trend-led womenswear label tends to run small and fitted, with snug bust and waist areas on many styles. Overall shape: fitted, feminine.
Lovers + Friends jeans & denim runs small. Denim can run tight through the hips and thighs, so size up if between sizes. Shape: slim to fitted.
Lovers + Friends is a Los Angeles womenswear label built around party dresses, denim, knitwear and going-out separates in a feminine, trend-led California style. Created under Alliance Apparel with Raissa Gerona, it became one of Revolve's best-selling labels and was bought by Revolve Group in March 2015 alongside Tularosa, NBD and RAYE; it now operates as one of the retailer's core owned brands. Its denim line has used Recover recycled cotton fiber, and the brand markets heavily through Revolve's influencer and festival events.