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Brand profile

Woaw Store

Hong Kong multi-brand lifestyle concept store founded in 2013 by CLOT's Kevin Poon, mixing contemporary fashion, design objects, grooming and art collectibles.

Hong KongOrigin
UnisexFocus
StreetwearStyle
$$$Price
Shop Woaw Store ↗

4 brands like Woaw Store like BASEMENT, Notre Shop, RSVP Gallery →

An image from the Woaw Store: limited edition Kid Super Soccer Ball

What to know about Woaw Store

A retailer first, label second

WOAW is a Hong Kong multi-brand store whose buy spans contemporary and streetwear labels plus sneakers, eyewear, jewellery, fragrance, grooming, stationery and homeware.

Kevin Poon's wider ecosystem

Founded in 2013 by CLOT co-founder Kevin Poon, it sits alongside WOAW Gallery, which runs spaces in Hong Kong, Beijing and Singapore.

Objects and art sit beside clothes

Alongside its own t-shirts and hoodies, the shelves carry gadgets and art collectibles including Bearbrick figures, and the Wan Chai store houses an ice cream counter.

Known forHoodies & sweatshirtsT-shirts & graphic tees
StyleStreetwearMinimalist / ContemporarySkatewear

If you like Woaw Store

An inside image of BASEMENT store88% match

BASEMENT

$$$$HK streetwearHong Kong

Hong Kong neighbour with the same cutting-edge buy

What changes: Tighter streetwear focus, less lifestyle/homeware

Shop BASEMENT
The landing page for Notre Shop Website (September, 2023)85% match

Notre Shop

$$$Curated streetwearChicago, United States

Boutique plus in-house label, designer-meets-street buy

What changes: Runs its own apparel line rather than lifestyle goods

Shop Notre Shop
The landing page for RSVP Gallery website (September, 2023)82% match

RSVP Gallery

$$$Luxe streetwearChicago, United States

Founder-driven concept store mixing luxury and sneakers

What changes: More art-gallery framing, US-focused, less lifestyle retail

Shop RSVP Gallery
An inside image of Somewhere DC store78% match

Somewhere DC

$$$Cafe shoppingWashington, D.C., United States

Cafe-plus-shop model with international menswear buy

What changes: Quieter menswear slant, no art collectibles

Shop Somewhere DC

Brand facts

WOAW Store is a Hong Kong lifestyle and fashion retailer founded in 2013 by CLOT co-founder Kevin Poon; the name is an acronym for World of Amazing Wonders. It debuted on Gough Street in Sheung Wan and later added a Sun Street space in Wan Chai that houses an Elephant Grounds Creamery. The buy mixes contemporary and streetwear labels with sneakers, eyewear, jewellery, fragrance, grooming, stationery, homeware, gadgets and art collectibles including Bearbrick figures. It sits within Poon's wider ecosystem alongside WOAW Gallery, which operates spaces in Hong Kong, Beijing and Singapore.

Founded
2013
Origin
Hong Kong
Price
$$$
Focus
Unisex
Facts checked
September 2026
Styles
Streetwear, Minimalist / Contemporary, Skatewear

Woaw Store is featured in

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