Brand profile

Aape BY A BATHING APE

Diffusion line of Japan's A Bathing Ape, launched 2012, selling Moonface-logo tees, hoodies and jackets below BAPE mainline pricing.

TokyoOrigin
UnisexFocus
StreetwearStyle
$$$Price

2 brands like Aape BY A BATHING APE like Clot - Hong Kong, JUICESTORE →

An inside image of Aape BY A BATHING APE storeAape BY A BATHING APE — Men's AAPE Logo Mohair Knit Sweater in Black, Size X-LargeAape BY A BATHING APE — Men's AAPE Ice Hockey Camo Stamp Sweatshirt in Heather Grey, Size Small

What to know about Aape BY A BATHING APE

BAPE's cheaper, everyday second line

Launched in 2012 as A Bathing Ape's diffusion label, built to sell the same graphic-driven look at prices below the main line.

Moonface and camo, not drops

Pieces are marked with the Moonface logo and camouflage prints, and sold as ongoing stock rather than BAPE's collectible release model.

Lightweight basics carry the range

The core is cotton tees, hoodies, coach and bomber jackets, caps and bags, including a padded jacket co-branded with Alpha Industries.

Known forHoodies & sweatshirtsT-shirts & graphic tees

The pieces that define Aape BY A BATHING APE

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Aape BY A BATHING APE — Moonface Logo Hoodies & Sweats

Moonface Logo Hoodies & Sweats

The Moonface-branded hoodies, crews and zip-ups are the core of AAPE's accessible take on BAPE's graphic streetwear.

11 live now · from $37

Explore Moonface sweats →
Aape BY A BATHING APE — AAPENOW Jogger & Cargo Pants

AAPENOW Jogger & Cargo Pants

Logo-taped AAPENOW joggers and cargo sweatpants are the brand's most recognisable bottoms.

2 live now · from $81

Explore AAPENOW pants →
Aape BY A BATHING APE — Moonface Down Jackets & Vests

Moonface Down Jackets & Vests

Padded Moonface down jackets and vests carry the label's outerwear reputation, including its Alpha Industries collaboration.

3 live now · from $126

Explore down outerwear →

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Aape BY A BATHING APE
$235$9460% off
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Aape BY A BATHING APE
$219$6670% off
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Aape BY A BATHING APE
$208$7564% off
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31 discounted38% typical markdown70% deepest markdown2 retailersSee all of today's deals →

Available atSSENSE · END.

How Aape BY A BATHING APE fits

Overall fit

runs small

As a Japanese streetwear label, AAPE garments typically follow Asian sizing that tends to run small compared to US/EU standards, so many shoppers size up.

Tip: Consider sizing up one, especially if you're between sizes or want a Western fit, as Asian sizing runs small.

Asian sizingruns smallsize up oneboxy teesslim through body

Medium confidence · based on 8 sources

By category

CategoryRunsShapeSize advice
Hoodies & sweatshirtsruns smallregularSize up, particularly if you want room for layering.
Jacketsslightly smallregularSize up if you plan to layer underneath, as fits skew slim.
T-shirts & graphic teesruns smallregular, slightly boxySize up one from your usual for a comfortable everyday fit.

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

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Aape BY A BATHING APE fit questions

Does Aape BY A BATHING APE run big or small?

Aape BY A BATHING APE runs small. Consider sizing up one, especially if you're between sizes or want a Western fit, as Asian sizing runs small. As a Japanese streetwear label, AAPE garments typically follow Asian sizing that tends to run small compared to US/EU standards, so many shoppers size up.

How does Aape BY A BATHING APE fit?

As a Japanese streetwear label, AAPE garments typically follow Asian sizing that tends to run small compared to US/EU standards, so many shoppers size up. Overall shape: regular to slightly boxy.

How do Aape BY A BATHING APE hoodies & sweatshirts fit?

Aape BY A BATHING APE hoodies & sweatshirts runs small. Size up, particularly if you want room for layering. Shape: regular.

How do Aape BY A BATHING APE jackets fit?

Aape BY A BATHING APE jackets fits slightly small. Size up if you plan to layer underneath, as fits skew slim. Shape: regular.

How do Aape BY A BATHING APE t-shirts & graphic tees fit?

Aape BY A BATHING APE t-shirts & graphic tees runs small. Size up one from your usual for a comfortable everyday fit. Shape: regular, slightly boxy.

Brand facts

AAPE BY A BATHING APE is the diffusion line launched in 2012 by Japanese streetwear label A Bathing Ape, created to carry BAPE's graphic-driven look to a younger, more accessible market. The range centres on lightweight everyday pieces - cotton tees, hoodies, coach and bomber jackets, caps and bags - marked with the Moonface logo and camouflage prints rather than BAPE's collectible drops. Recent output includes a padded co-branded jacket with Alpha Industries. Distribution runs through AAPE's own stores, concentrated across Asia, and wholesalers including END. and ASOS.

Founded
2012
Origin
Tokyo, Japan
Price
$$$
Typical prices
T-shirts $67–$80 · Jackets $234–$365 · Hoodies $129–$141
Focus
Unisex
Facts checked
September 2026
Styles
Streetwear, Y2K, Techwear

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