Brand profile

AKASHI-KAMA

Oakland-based Japanese-American label known for its modernized Noragi jacket, blending Japanese workwear silhouettes with minimal streetwear.

OaklandOrigin
UnisexFocus
StreetwearStyle
$$Price

4 brands like AKASHI-KAMA like WTAPS, Carhartt WIP, Publish Brand

A cream and brown lattice-patterned AKASHI-KAMA knit polo shirt on a plain backgroundAKASHI-KAMA — Camp Collar Shirt - EnokiAKASHI-KAMA — Ginkgo Leaf Tee - Deep Indigo

What to know about AKASHI-KAMA

The Noragi jacket carries the label

A Japanese farmer's workwear silhouette, tapered for modern wear and finished with gold-stamped aglets, is the piece the brand is built around.

Japanese fabric, Oakland sewing

Garments use premium Japanese fabrics but are cut and sewn in Oakland, California, and sold direct-to-consumer at mid-tier prices.

Heritage patterns on streetwear shapes

Founder Alec Nakashima started the label after a Kakehashi Project trip to Japan; knitwear, hoodies and tees come in unisex sizing with Japanese motifs.

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If you like AKASHI-KAMA

A man wearing a camo print Publish Brand hoodie and sweats70% match

Publish Brand

$$Utility basicsCosta Mesa, United States

Muted, utility-driven California menswear basics

What changes: Trouser-led and more technical, less craft/heritage narrative

An older man wearing a camo print Noah jacket and orange pants68% match

Noah NYC

$$Considered basicsBrooklyn, United States

Independent label built on quality fabric over hype

What changes: Preppy surf-skate Americana rather than Japanese silhouettes

Brand facts

AKASHI-KAMA is a Japanese-American label founded in 2018 by Alec Nakashima, a former Silicon Valley product manager who conceived the brand after a Kakehashi Project trip to Japan. Its hero piece is the Noragi jacket, a Japanese workwear silhouette tapered for modern wear with signature gold-stamped aglets, cut from premium Japanese fabrics and sewn in Oakland, California. The direct-to-consumer range extends to knitwear, hoodies and tees in unisex sizing, pairing minimal streetwear lines with heritage Japanese patterns. Nakashima received the Japanese American National Museum's 30 Under 30 Change Makers Award.

Founded
2018
Origin
Oakland, United States
Price
$$
Typical prices
Hoodies $110–$120 · T-shirts $52–$59 · Jackets $149–$162
Focus
Unisex
Styles
Streetwear, Workwear / Heritage

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