A man wearing a red and white checked Badfriend zip-up track jacket

Badfriend

$$
StyleStreetwear
Origin · Orange County, United StatesMade in · USAFounded · 2019

Badfriend is a Southern California streetwear label founded by Mexican-American designer Jairo Garcia, with Justice Gonzales credited as co-founder. It releases monthly online drops spanning plaid tracksuits that nod to local LA uniforms, sports jerseys, graphic tees, skate-influenced denim and cut-and-sew outerwear, including a bomber with faux-fur applique in its February 2025 capsule. Graphics reference the founders' Mexican heritage, such as a jersey using imagery from the film Amores Perros. Collaborators include Undefeated, Awake NY and artist Slawn.

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