Brand profile

Consuela Store

Madrid sneaker and streetwear retailer, open since 2008, stocking On, Asics, adidas, Carhartt WIP and The North Face.

MadridOrigin
UnisexFocus
Workwear / HeritageStyle
$$Price

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An inside image of Consuela Store store

What to know about Consuela Store

A stockist, not a label

Consuela Store is a Madrid sneaker and streetwear shop trading since 2008, selling online and from its physical store rather than producing its own clothing.

Official accounts, not resale

It buys directly as an authorised stockist for On, Asics, adidas, Carhartt WIP and The North Face, so pricing sits at retail rather than hype-market markups.

Running shoes meet workwear

The mix skews to running-derived and lifestyle sneakers alongside utilitarian outerwear and workwear basics, with drops and new arrivals posted via Instagram.

Known forBelts, wallets & SLGBags & backpacks

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Long-running multi-brand streetwear and sneaker boutique

What changes: Broader womenswear and contemporary labels, less running footwear focus

Brand facts

Consuela Store is a Madrid sneaker and streetwear retailer trading since 2008, selling online and from its shop in the Spanish capital. It works as an official stockist for On, Asics, adidas, Carhartt WIP and The North Face, alongside other footwear and apparel labels. The assortment leans toward running-derived and lifestyle silhouettes plus utilitarian outerwear and workwear basics rather than resale-market hype, with limited releases and new arrivals announced through the store's Instagram-linked shop page.

Founded
2008
Origin
Madrid, Spain
Price
$$
Focus
Unisex
Facts checked
September 2026
Styles
Workwear / Heritage, Y2K, Streetwear

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