Fleur du Mal

Fleur du Mal is a New York lingerie and ready-to-wear label founded in 2012 by Jennifer Zuccarini, who earlier launched Kiki de Montparnasse and spent four years as a Victoria's Secret design director. She serves as CEO and head designer. Collections follow the idea of lingerie meant to be seen: French lace bras and thongs, sheer bodysuits, silk slips, corset-inspired tops, plus swim and eveningwear. Celebrity stylists regularly pull pieces for red carpets and stage looks. Sold through fleurdumal.com and wholesale retailers including Ssense.