iheartraves

iHeartRaves is a direct-to-consumer festival and rave apparel label owned by Emazing Group, the Anaheim, California e-commerce company founded by Brian Lim that also runs INTO THE AM and EmazingLights. It sells bikini and bra tops, bodysuits, flare and cargo pants, mesh layers, holographic and sequin sets, plus platform boots, pashminas and LED accessories, mostly in the $25-90 range. Sizing runs through plus, and the brand markets heavily around EDC and similar festivals via creator and influencer programs.