Brand profile

LoveShackFancy

Family-owned New York label making vintage-inspired romantic clothing—florals, lace, ruffles and bows—plus beauty, childrenswear and home.

New York CityOrigin
WomenswearFocus
Y2KStyle
$$$$Price

4 brands like LoveShackFancy like Rixo, Mirror Palais, With Jéan →

A woman wearing LoveShackFancy dusty quartz theodore printed maxi dress

What to know about LoveShackFancy

LoveShackFancy is a New York label founded in 2013 by Rebecca Hessel Cohen, a former Cosmopolitan fashion and beauty editor who started it after designing hand-dyed dresses for her own wedding. The family-owned company works a vintage-inspired romantic aesthetic: floral prints, ruffles, lace, bows, prairie and tiered silhouettes, heavy on pink. Its range now spans ready-to-wear, bridal, swim, childrenswear, beauty, fragrance and home, sold via its own stores, e-commerce and wholesale, alongside collaborations with Gap, Crocs, Stanley, Pottery Barn and American Girl.

How LoveShackFancy fits

Overall fit

runs small

Shoppers frequently report that LoveShackFancy's fitted bodices and romantic silhouettes run small, with tight bust and waist areas prompting many to size up.

Tip: Consider sizing up, especially in fitted bodices and anything with smocking or structured waistlines.

runs smallsize uptight bodicedainty proportionsfitted bust

Medium confidence · based on 15 sources

Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.

If you like LoveShackFancy

A woman wearing a Rixo evie silk midi dress85% match

Rixo

$$$Print dressesLondon, United Kingdom

Vintage floral prints on silk, hand-drawn and nostalgic

What changes: More 70s hostess-dress mood than prairie-pink girlishness; narrower range

A woman wearing Mirror Palais verde velveteen dress78% match

Mirror Palais

$$$$Romantic slipsNew York City, United States

Romantic vintage referencing with lace and slip silhouettes

What changes: Sexier, body-conscious cuts rather than tiered ruffles; small assortment

LoveShackFancy fit questions

Does LoveShackFancy run big or small?

LoveShackFancy runs small. Consider sizing up, especially in fitted bodices and anything with smocking or structured waistlines. Shoppers frequently report that LoveShackFancy's fitted bodices and romantic silhouettes run small, with tight bust and waist areas prompting many to size up.

How does LoveShackFancy fit?

Shoppers frequently report that LoveShackFancy's fitted bodices and romantic silhouettes run small, with tight bust and waist areas prompting many to size up. Overall shape: fitted, romantic silhouettes with structured bodices and voluminous ruffled/tiered skirts.

Brand facts

Founded
2013
Origin
New York City, United States
Made in
USA, Europe, Asia
Price
$$$$
Focus
Womenswear
Styles
Y2K, Quiet luxury, Minimalist / Contemporary

Keep exploring