Merely Made
Merely Made is a Seoul-based label founded in 2018 by designer Hong Loco, working to a stated mantra of making a well-crafted piece of clothing. The brand builds pared-back, minimalist wardrobes around fabric quality: relaxed suiting, boxy overshirts and shirt jackets, wide trousers, knitwear and outerwear in muted, neutral palettes. Silhouettes are modern and loose but carry classic tailoring references rather than graphic-led streetwear. Alongside its own webstore, it sells through international stockists including END. and independent European and UK boutiques.
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