Brand profile

My Mum Made It

Founder-run Brisbane womenswear label known for playful babydoll dresses and frilled separates in natural and deadstock fabrics.

BrisbaneOrigin
Y2KStyle
$$Price

Similar to Sister Jane​, Rixo, House of Sunny

A pale pink My Mum Made It satin blouse with a rounded collar and flared sleeves on a plain white background

What to know about My Mum Made It

Bed sheets became a business

Self-taught founder Nyree Leckenby started sewing dresses from thrifted sheets and curtains; the label's name is literally what she told strangers who asked where they came from.

Babydoll silhouettes, not basics

The house language is frills, ties, puff sleeves, bloomers and babydoll shapes, balanced by soft tailored separates — nostalgic cuts in a modern it-girl register.

Deadstock since 2022

The label has leaned on natural and deadstock fabrics since 2022, and stays founder-owned in Brisbane while selling through international retailers including END.

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Brand facts

My Mum Made It (MMMI) is an independent Brisbane womenswear label founded by self-taught designer Nyree Leckenby, who began sewing dresses from thrifted bed sheets and curtains before turning the hobby into a brand. The name comes from her reply when strangers asked where her dresses were from. Collections centre on babydoll silhouettes, frill and tie details, puff sleeves, bloomers and soft tailored separates in a nostalgic, modern it-girl register. Since 2022 the label has emphasised natural and deadstock fabrics. It remains founder-owned and is stocked internationally by retailers including END.

Founded
2015
Origin
Brisbane, Australia
Price
$$
Facts checked
August 2026
Styles
Y2K, Minimalist / Contemporary

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