Native Youth

Native Youth is a Manchester-based unisex contemporary label covering menswear and womenswear, working in printed shirts, co-ord sets, knitwear, relaxed outerwear, tees and dresses built around signature detailing. Founder and creative director Ash Kumar also oversees sibling Manchester labels Wednesdays Girl and Another Influence. Collections play on British design quirks with colourful prints, texture and easy silhouettes, and the brand markets organic cotton and vegan leather across ranges. It sells direct through native-youth.com alongside multi-brand online retailers, at accessible contemporary price points.