Brand profile

NZKidzzz

Natasha Zinko's London-based kidswear and homeware imprint, built on loud prints, bright color and irreverent slogan graphics.

LondonOrigin
StreetwearStyle
$$$Price

Similar to Cactus Plant Flea Market, VETEMENTS, Off-White

A woman wearing a pink NZKidzzz slogan T-shirt with pink checked wide-leg trousers

What to know about NZKidzzz

Natasha Zinko's codes, sized down

The kids' imprint of Natasha Zinko's London label, carrying over the main line's loud prints, bright color, slogan graphics and mixed textures into children's clothing.

Kidswear priced like designer womenswear

It sits in the upper-mid designer bracket and is stocked at SSENSE, so expect runway-house pricing rather than high-street children's basics.

Part of a family of lines

Zinko, Odessa-born and Central Saint Martins-trained, shows on the Paris schedule and also runs DUOltd with her son Ivan, plus support for Ukrainian designers and causes.

If you like NZKidzzz

Keep exploring

Brand facts

NZKidzzz is the childrenswear imprint of London label Natasha Zinko, founded by the Odessa-born, Central Saint Martins-trained designer in 2017. It translates the main line's irreverent codes into kids' apparel and playful homeware, leaning on loud prints, bright color, slogan graphics and textural mixes. Pieces sit alongside Zinko's womenswear and the DUOltd unisex line she co-created with her son Ivan, and are stocked by SSENSE. The house shows internationally, having moved from London Fashion Week to the Paris schedule, and regularly channels support toward Ukrainian designers and causes.

Founded
2017
Origin
London, United Kingdom
Price
$$$
Facts checked
August 2026
Styles
Streetwear, Avant-garde

Help us with NZKidzzz fit

We don't have a fit consensus for NZKidzzz yet. Bought something? Add your fit below — it helps the next shopper.