90% matchY/Project
Y/Project shares a focus on avant-garde designs and deconstructed silhouettes similar to Praying.
Praying
StyleStreetwearY2KPunk / Grunge / Goth
Known forSwimwearT-shirts & graphic tees
Praying is a slogan-driven label from friends Alex Haddad and Skylar Newman, combining religious iconography, internet humour and deadpan pop-culture references printed plainly on simple garments. Its breakout piece was the Holy Trinity bikini, marked "Father," "Son" and "Holy Spirit," followed by graphic tees, hoodies, bags and swimwear carrying lines like "Brangelina" and "God's Favorite." The duo have released an SSENSE exclusive and an adidas collaboration, and staged a New York Fashion Week pop-up at ESSX. Fans include Olivia Rodrigo, Addison Rae, Lisa, Madonna and Jenna Ortega.
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