97% matchReigning Champ
The same Vancouver label's home-market flagship
What changes: Parent operation rather than the Toronto shop; fuller range
Brand profile
Toronto outpost of Reigning Champ, the Vancouver label making Canadian-made heavyweight fleece and jersey athletic basics since 2007.
4 brands like Reigning Champ Toronto like Reigning Champ, John Elliott, Cole Buxton →

The line is built on in-house mid-weight and heavyweight loopback fleece and ringspun jersey, so hoodies, crewnecks and tees are judged on cloth rather than graphics.
Merchandising favours neutral colours, boxy fits and the same carryover athletic basics year-round, with only occasional collaboration capsules added.
Founded in 2007 by Craig Atkinson of wings+horns under CYC Design Corporation, with most garments cut and sewn in Canada at a mid-market price.
Overall fit
true to size
Reigning Champ pieces are generally reported as true to size with a boxy, slightly structured cut owing to their heavyweight fabrics.
Tip: Order your usual size for the intended boxy fit; size down if you want it slimmer.
High confidence · based on 30 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | true to size | boxy, roomy | Take your normal size; heavyweight loopback fleece gives a substantial boxy drape, size down if you prefer a trimmer look. |
| Trousers & pants | true to size | relaxed athletic | Order your normal size for a relaxed sweatpant fit. |
| T-shirts & graphic tees | true to size | boxy, regular | Stick with your usual size; the ringspun jersey tees have a slightly boxy, structured feel. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
97% matchThe same Vancouver label's home-market flagship
What changes: Parent operation rather than the Toronto shop; fuller range
85% matchHeavyweight fleece with a taller, fashion-led fit
What changes: Higher price, more designer silhouettes and denim
83% matchGym-rat heavyweight jersey with a European cut
What changes: UK-made/Italian outerwear, gym-culture branding
76% matchBoxier, more logo-forward take on muted fleece basics
What changes: Streetwear-driven, mass-produced rather than Canadian-made
Reigning Champ Toronto fits true to size. Order your usual size for the intended boxy fit; size down if you want it slimmer. Reigning Champ pieces are generally reported as true to size with a boxy, slightly structured cut owing to their heavyweight fabrics.
Reigning Champ pieces are generally reported as true to size with a boxy, slightly structured cut owing to their heavyweight fabrics. Overall shape: boxy, athletic.
Reigning Champ Toronto hoodies & sweatshirts fits true to size. Take your normal size; heavyweight loopback fleece gives a substantial boxy drape, size down if you prefer a trimmer look. Shape: boxy, roomy.
Reigning Champ Toronto trousers & pants fits true to size. Order your normal size for a relaxed sweatpant fit. Shape: relaxed athletic.
Reigning Champ Toronto t-shirts & graphic tees fits true to size. Stick with your usual size; the ringspun jersey tees have a slightly boxy, structured feel. Shape: boxy, regular.
Reigning Champ's Toronto shop carries the Vancouver-based label founded in 2007 by Craig Atkinson, who also started wings+horns, and operated under parent company CYC Design Corporation. The offer centres on year-round athletic basics built from proprietary fabrics: mid-weight and heavyweight loopback fleece hoodies and crewnecks, ringspun jersey tees, sweatpants, shorts and gym-derived training layers, largely cut and sewn in Canada. Merchandising favours neutral colourways, boxy fits and repeated core styles over seasonal trend product, with occasional collaboration capsules rounding out the racks.