93% matchWings+horns
Sibling label, same Canadian in-house knit mills
What changes: More design-led outerwear and fashion-leaning cuts
Brand profile
Reigning Champ
Vancouver-based athletic-wear brand making Canadian-made terry sweats, Pima jersey tees and minimal, logo-light training staples.
VancouverOrigin
MenswearFocus
Athleisure / SportswearStyle
$$$Price
28 brands like Reigning Champ like Wings+horns, John Elliott, Cole Buxton →
What to know about Reigning Champ
Loopback fleece is the whole point
The range is built on heavyweight loopback and mid-weight terry hoodies, crewnecks and sweatpants, plus Pima jersey tees, in muted solids with minimal branding.
Knit and sewn in Canada
Most production stays in Canada, and details like reinforced ribbing and gusseted panels are what the higher price is buying rather than logos or seasonal graphics.
Same founder as wings+horns
Craig Atkinson started both labels and they share a parent company, CYC Design Corporation, which explains the shared focus on fabric weight and construction over branding.
How Reigning Champ fits
Overall fit
true to size
Most people find Reigning Champ fits true to size with a slightly boxy, athletic cut — roomy enough for layering without being oversized — though heavy loopback fabrics can feel stiff before they break in.
Tip: Take your usual size for the intended athletic-casual fit, and only size up if you want a deliberately oversized, drapey look.
Medium confidence · based on 14 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | true to size | structured and slightly boxy in the heavyweight terry, a bit softer and more relaxed in midweight | Take your usual size for a classic fit, or go one up if you want a modern oversized silhouette or plan to layer heavily. |
| Trousers & pants | true to size | slim-to-regular sweatpant cut that sits close through the thigh | Order your normal waist size; size up if you prefer a loose, relaxed leg rather than the tapered athletic line. |
| Jackets | slightly large | relaxed, layering-friendly coach's-jacket and overshirt shapes with room through the chest | Consider your usual size for layering over knitwear, or size down if you want it to sit close over just a tee. |
| T-shirts & graphic tees | true to size | slightly boxy with a straight body and set-in shoulders; not a slim, body-hugging tee | Stick with your normal size; size down if you dislike a boxy chest and want a closer drape. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
If you like Reigning Champ
See all 28 brands like Reigning Champ →93% match
84% matchJohn Elliott
Heavier, more elongated take on tonal fleece
What changes: Pricier, streetwear-cut silhouettes and full collections
80% matchCole Buxton
Gym-rat heavyweight jersey with UK gym-culture styling
What changes: Boxier fit, small logo hits, Italian leather outerwear
74% matchCOTTON CITIZEN
Garment-dyed US-made cotton basics, deeper color range
What changes: Slimmer washed tees over athletic knits; no sweats focus
Reigning Champ fit questions
Does Reigning Champ run big or small?
Reigning Champ fits true to size. Take your usual size for the intended athletic-casual fit, and only size up if you want a deliberately oversized, drapey look. Most people find Reigning Champ fits true to size with a slightly boxy, athletic cut — roomy enough for layering without being oversized — though heavy loopback fabrics can feel stiff before they break in.
How does Reigning Champ fit?
Most people find Reigning Champ fits true to size with a slightly boxy, athletic cut — roomy enough for layering without being oversized — though heavy loopback fabrics can feel stiff before they break in. Overall shape: athletic-but-relaxed; slightly boxy through the body with a clean, structured drape from the heavy fabrics.
How do Reigning Champ hoodies & sweatshirts fit?
Reigning Champ hoodies & sweatshirts fits true to size. Take your usual size for a classic fit, or go one up if you want a modern oversized silhouette or plan to layer heavily. Shape: structured and slightly boxy in the heavyweight terry, a bit softer and more relaxed in midweight.
How do Reigning Champ trousers & pants fit?
Reigning Champ trousers & pants fits true to size. Order your normal waist size; size up if you prefer a loose, relaxed leg rather than the tapered athletic line. Shape: slim-to-regular sweatpant cut that sits close through the thigh.
How do Reigning Champ jackets fit?
Reigning Champ jackets fits slightly large. Consider your usual size for layering over knitwear, or size down if you want it to sit close over just a tee. Shape: relaxed, layering-friendly coach's-jacket and overshirt shapes with room through the chest.
Brand facts
Reigning Champ is a Vancouver athletic-wear label founded in 2007 by Craig Atkinson, who also started wings+horns; both brands sit under parent company CYC Design Corporation, which Aritzia bought 75% of in 2021 and the rest of in 2023. The range centers on heavyweight loopback and mid-weight terry hoodies, crewnecks and sweatpants, Pima jersey tees, and coach's jackets, cut in muted solids with minimal branding and largely knit and sewn in Canada. Construction details such as reinforced ribbing and gusseted panels define the fit. Distribution runs through its own site and wholesale partners including SSENSE.
- Founded
- 2007
- Origin
- Vancouver, Canada
- Made in
- Canada
- Price
- $$$
- Typical prices
- T-shirts $41–$53 · Hoodies $111–$116 · Shirts $74–$97
- Focus
- Menswear
- Facts checked
- August 2026
- Styles
- Athleisure / Sportswear, Minimalist / Contemporary, Streetwear