Rove

ROVE is an independent Australian womenswear label founded in 2014 by designer Carolin and based in Byron Bay, New South Wales. It focuses on travel and resortwear built largely from French flax linen: short and long dresses, tops, wide-leg bottoms, matching linen sets, jumpsuits and beach pareos, in sun-bleached neutrals and Mediterranean-inspired colour. The brand markets itself as consciously made and maternity-friendly, ships worldwide from Australian, US and EU warehouses, and sells direct-to-consumer through rovedesigns.com and a 150,000-plus follower Instagram community.