In a world where sustainability meets style, the ethos of brands like Outerknown stands out with a commitment to eco-conscious practices and timeless design. With an aesthetic that embraces relaxed silhouettes and versatile fits, these labels utilize organic materials and innovative fabrics to create wardrobe staples that transition seamlessly from day to night. Whether you're seeking adventure-ready pieces or cozy loungewear, the collections reflect a thoughtful approach to fashion that prioritizes both comfort and responsibility.

Brands such as Patagonia, Everlane, Taylor Stitch, and United By Blue embody this spirit of mindful craftsmanship and modern appeal. Each brand champions transparency and sustainability while offering unique styles that resonate with a discerning audience. Dive into our curated list to discover more about these like-minded labels that are reshaping the future of fashion.

How We Rank Brands

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

Think a brand feels off on our list below? We’d love your take [share feedback →]

Top Similar Brands

Brand
Similar (%)
Style
Price
Why Similar?
Outerknown
Match (%)
Style
$$-$$$
Why Similar?
Full Circle Energy
Match (%)
Style
$$-$$$
Why Similar?
Patagonia
Match (%)
Style
$$
Why Similar?
ECOALF
Match (%)
Style
$$-$$$
Why Similar?
Maharishi
Match (%)
Style
$$-$$$
Why Similar?
General Admission
Match (%)
Style
$$
Why Similar?
Kuyichi
Match (%)
Style
$$
Why Similar?
Taylor Stitch
Match (%)
Style
$$
Why Similar?
Amour Vert
Match (%)
Style
$$
Why Similar?
Adam Mar
Match (%)
Style
$$
Why Similar?
Price
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Outerknown

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Sustainable
Origin
Culver City, USA
Made in
Mexico, Peru & China
Founded
2015

Sustainable and stylish men's clothing

Full Circle Energy

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Sustainable
Contemporary
Origin
Los Angeles, United States
Made in
USA
Founded
2013
Full Circle Energy is renowned for its eco-conscious approach, utilizing sustainable materials and ethical production methods to create stylish, high-quality garments. The brand emphasizes circular fashion principles, ensuring their pieces are both timeless and environmentally responsible.

Patagonia

Size Guide
$$
Med
$$ (Med)
Quality Technical
Ethical
Origin
Ventura, USA
Made in
China & USA
Founded
1973

Founded in 1973, Patagonia is an American clothing company that markets and sells outdoor clothing. The first store opened in  Ventura, California selling bespoke mountain climbing gear before expanding its product line to include apparel created for other outdoor sports such as surfing. In addition to sportswear, Patagonia today also offers outdoor products such as camping food, sleeping bags, and backpacks. Discover more brands like Patagonia here.

$$-$$$
Med-High
$$-$$$ (Med-High)
Sustainable
Urban
Origin
Madrid, Spain
Made in
Europe
Founded
2009
ECOALF is a sustainable fashion brand that is known for its commitment to using recycled materials to create stylish and functional clothing. The brand is dedicated to reducing waste and promoting environmental awareness through its innovative and eco-friendly designs.

Maharishi

Size Guide
$$-$$$
Med-High
$$-$$$ (Med-High)
Sustainable
Classic
Origin
Rishikesh, India
Made in
Asia
Founded
1958
Maharishi is a London-based clothing brand that is known for its sustainable and ethical approach to fashion. The brand is also recognized for its military-inspired designs and use of intricate embroidery and prints.

General Admission

Size Guide
$$
Med
$$ (Med)
Contemporary
Surf
Origin
Los Angeles, USA
Made in
Unknown
Founded
2015

General Admission, founded by Gavin Dogan and Dooma Fahrenfort in 2015, is a Los Angeles-based brand that creates simple, elegant designs for a more inspired lifestyle. They are obsessed with minimalism and the fine details of their garments, which are made to be worn loose and casual. Their meticulous craftsmanship can be seen extended into their one-of-a-kind handmade home decor items.

Kuyichi

Size Guide
$$
Med
$$ (Med)
Sustainable
Denim
Origin
Rotterdam, Netherlands
Made in
Europe
Founded
2000
Kuyichi is a pioneer in the world of sustainable fashion, known for its organic and recycled materials used in crafting stylish denim and casual wear. The brand emphasizes transparency in its production process, championing fair trade practices and environmental responsibility.

Taylor Stitch

Size Guide
$$
Med
$$ (Med)
Classic
Sustainable
Origin
San Francisco, USA
Made in
Europe & Asia
Founded
2010

Taylor Stitch is a sustainable fashion brand that offers classic, versatile clothing for men and women. They are known for their high-quality materials, attention to detail, and commitment to sustainable and ethical production practices.

Amour Vert

Size Guide
$$
Med
$$ (Med)
Sustainable
Timeless
Origin
San Francisco, United States
Made in
USA
Founded
2010
Amour Vert is a sustainable fashion brand that is known for creating timeless and versatile pieces made from eco-friendly materials such as organic cotton, Tencel, and modal. Their commitment to sustainability extends beyond their materials, as they also prioritize ethical manufacturing practices and give back to environmental causes with each purchase.

Adam Mar

Size Guide
$$
Med
$$ (Med)
No items found.
Origin
New York, USA
Made in
USA
Founded
2016

Adam Mar is a casual clothing brand that blends West Coast style beach vibes and East Coast design. Design in Montauk, New York this label is sure to come through for all your casual wardrobe needs.

Allbirds

Size Guide
$-$$
Low-Med
$-$$ (Low-Med)
Sustainable
Origin
San Francisco, USA
Made in
Various
Founded
2016

Allbirds is a sustainable footwear brand known for its comfortable, minimalist shoes made from eco-friendly materials.

$$
Med
$$ (Med)
Artistic
Sustainable
Origin
Montreuil, France
Made in
Portugal
Founded
2006
Olow is known for its commitment to sustainability and ethical production, creating timeless, high-quality garments with a focus on eco-friendly materials. The brand combines artistic collaborations with a laid-back, adventurous spirit, reflecting a strong connection to nature and creativity.

Everlane

Size Guide
$-$$
Low-Med
$-$$ (Low-Med)
Basics
Sustainable
Origin
San Francisco
Made in
China
Founded
2010

Everlane is an American fashion brand known as a leader in the Direct to Consumer space by offering  stylish line of clothing at  affordable prices.  The style is characterized by a minimalist aesthetic with clean lines and neutral colors. Discover more brands like Everlane here.

Damson Madder

Size Guide
$$
Med
$$ (Med)
Sustainable
Contemporary
Origin
London, United Kingdom
Made in
Europe, Asia
Founded
2019
Damson Madder is renowned for its commitment to sustainable fashion, offering stylish, eco-friendly clothing made from recycled and organic materials. The brand emphasizes transparency and ethical production practices, making it a favorite among environmentally-conscious consumers.

Tentree

Size Guide
$$
Med
$$ (Med)
Ethical
Sustainable
Origin
Regina, Canada
Made in
China
Founded
2012

Tentree is a lifestyle clothing brand that has quickly established itself as one of Canada's fastest-growing apparel brands. It is sustainably made and plants 10 trees for each item purchased. They have a wide range in the product line from classic knitwear to technical jackets to basic t-shirts.

People Tree

Size Guide
$$
Med
$$ (Med)
Ethical
Sustainable
Origin
Tokyo, Japan
Made in
Asia
Founded
1991
People Tree is a sustainable and ethical fashion brand that is known for its commitment to fair trade and environmentally-friendly practices. They offer a range of clothing and accessories made from organic cotton, TENCEL™ lyocell, and other sustainable materials, and work with artisanal communities in developing countries to create their products.

United by Blue

Size Guide
$$
Med
$$ (Med)
Ethical
Sustainable
Origin
Philadelphia, USA
Made in
China
Founded
2010

United by Blue is an American brand known for eco-friendly materials paired with playful looks and styles.

$$-$$$
Med-High
$$-$$$ (Med-High)
Sustainable
Casual
Origin
Copenhagen, Denmark
Made in
Portugal
Founded
2014
Forét is known for its sustainable, nature-inspired clothing that emphasizes simplicity and functionality. The Danish brand combines high-quality materials with timeless designs, making it perfect for outdoor enthusiasts and urban adventurers alike.
$$
Med
$$ (Med)
Quality Basics
Origin
Toronto, Canada
Made in
Egypt & Portugal
Founded
2015

Kotn started with a simple goal to create the perfect t-shirt, with quality, price, and integrity of the people who made it. Today, they’re a certified B Corporation voted Best for the World™, with the fourth-highest B Impact Score of apparel brands in North America. With each order, they invest in creating jobs, infrastructure, systems, and education to alleviate poverty and create shared, sustainable growth for their communities.

Universal Works

Size Guide
$$
Med
$$ (Med)
Sustainable
Modern Classics
Origin
Nottingham, UK
Made in
Global
Founded
2008

Universal Works is known for its contemporary take on traditional British workwear, blending classic design with modern cuts and fabrics.

Marine Layer

Size Guide
$$
Med
$$ (Med)
Functional
Timeless
Origin
San Francisco, United States
Made in
USA
Founded
2009
Marine Layer is a clothing brand known for their incredibly soft and comfortable fabrics. They focus on creating timeless and versatile pieces that are perfect for everyday wear.
$$
Med
$$ (Med)
Casual
Surf
Origin
Costa Mesa, USA
Made in
China, Thailand
Founded
1962
Hurley is a surf-inspired clothing brand that offers a range of apparel and accessories for men, women, and children. Known for their innovative designs and high-quality materials, Hurley combines style and functionality to create clothing that is perfect for both the beach and the streets.

Banks Journal

Size Guide
$$
Med
$$ (Med)
Surf
Casual
Origin
Byron Bay, Australia
Made in
China & Japan
Founded
2014

Banks Journal is an apparel company inspired by coastal living and design. Their founders' Japanese-Australian heritage is reflected in the style they bring forth. From surf to city, from traditional to contemporary, the juxtaposition and blend are what make this brand unique.

Deus Ex Machina

Size Guide
$$
Med
$$ (Med)
No items found.
Origin
Sydney, Australia
Made in
Unknown
Founded
2006

DEUS EX MACHINA ("GOD FROM THE MACHINE") launched in Australia’s 2006, with some badass customised motorcycles and a quaint notion that doing something is more fun than just owning something. From there, they've blended surf and motorcycles to create a style unique to them.

Alternative Apparel

Size Guide
$-$$
Low-Med
$-$$ (Low-Med)
Creative
Origin
Norcross, USA
Made in
Peru, India
Founded
1995

Comfortable and eco-friendly basics and loungewear.

Buck Mason

Size Guide
$$
Med
$$ (Med)
Premium Basics
Sustainable
Origin
Venice, USA
Made in
USA
Founded
2013

Buck Mason is an American men's apparel and lifestyle brand known for American-made quality and durability along with sustainable practices. You'll find a broad range of basics items with a classic and versatile style.

$$
Med
$$ (Med)
Surf
Origin
USA
Made in
Unknown
Founded
2017

Former is an independently owned and operated clothing brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder. Through harnessing the creativity of some of the most influential surfers of our generation, they've created a brand they not only want ride for, but to wear too.

Outdoor Voices

Size Guide
$$
Med
$$ (Med)
Athleisure
Sustainable
Origin
Austin, USA
Made in
Asia
Founded
2013

Outdoor Voices is an American activewear known for functional and comfortable clothing made from high-quality technical fabrics. The brand has a strong commitment to sustainability by using eco-friendly materials and manufacturing practices.

28 Brands like Outerknown

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{"pillar":"Outerknown","rows":[{"name":"Outerknown","score":100,"style":"Contemporary","price":"Med-High","whySimilar":"Identical brand with the same style, materials, silhouette, fit, and cultural positioning."},{"name":"Full Circle Energy","score":88,"style":"Contemporary","price":"Med-High","whySimilar":"Shares similar style, relaxed silhouette, earth tone palette, and premium pricing with sustainable practices."},{"name":"Patagonia","score":84,"style":"Outdoor / Technical","price":"Med","whySimilar":"Patagonia shares a commitment to sustainability and offers a relaxed fit in their apparel."},{"name":"ECOALF","score":84,"style":"Contemporary","price":"Med-High","whySimilar":"Very similar in style, silhouette, and sustainable ethos, with a slightly lower price segment."},{"name":"Maharishi","score":84,"style":"Contemporary","price":"Med-High","whySimilar":"Shares the same commitment to sustainability, with similar style and materials, and premium pricing."},{"name":"General Admission","score":82,"style":"Contemporary","price":"Med","whySimilar":"General Admission offers a contemporary style with sustainable materials similar to Outerknown."},{"name":"Kuyichi","score":79,"style":"Contemporary","price":"Med","whySimilar":"Similar contemporary style and focus on sustainable materials, shared use of earth tones."},{"name":"Taylor Stitch","score":78,"style":"Heritage","price":"Med","whySimilar":"Taylor Stitch emphasizes sustainable practices and quality fabrics like Outerknown."},{"name":"Amour Vert","score":77,"style":"Contemporary","price":"Med","whySimilar":"Shares sustainability focus, similar materials, and color palette."},{"name":"Adam Mar","score":76,"style":"Contemporary","price":"Med","whySimilar":"Adam Mar incorporates a relaxed, contemporary style with sustainability at its core."}]}

Whether you’re here for a similar vibe, price point, or quality, we hope this list of brands similar to Outerknown pointed you in the right direction. Want us to cover another brand? Send us a note!

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