Brand profile
Shwood Eyewear
Portland-based eyewear brand making sunglasses and optical frames from wood, stone, recycled newsprint and bio-acetate.
PortlandOrigin
UnisexFocus
Workwear / HeritageStyle
$$$Price
4 brands like Shwood Eyewear like United by Blue, Huckberry, Taylor Stitch →
What to know about Shwood Eyewear
Frames cut from real hardwood
The house material is wood — the first pair came from a madrone limb in 2005 — alongside stone, recycled newsprint and bio-acetate frames.
Made and glazed in Portland
Frames are finished at Shwood's own Portland workshop with Carl Zeiss and polarized lenses, in sun and prescription versions.
Outdoors-leaning, collaboration-heavy catalog
Beyond wood, the range runs to stainless-steel and performance styles, plus Pendleton, Smokey Bear and national park–themed CAMP releases.
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If you like Shwood Eyewear
72% matchUnited by Blue
Sustainability-led accessories with an environmental mission
What changes: Bags and canvas apparel, B Corp cleanup angle over craft novelty
80% matchHuckberry
Same rugged-craft PNW lifestyle mix, and an actual stockist
What changes: Retailer with house label rather than a single-category maker
76% matchTaylor Stitch
West Coast natural-material craft, direct-to-consumer
What changes: Apparel workwear basics, no eyewear or hard goods
70% matchNootkas
Fellow Portland small-batch maker in natural fibers
What changes: Single product — merino slippers — and much narrower range
Brand facts
Shwood is a Portland, Oregon eyewear maker founded in 2009 by Eric Singer with Ryan Kirkpatrick, Daniel Genco, Taylor Murray and Philip Peterson, after Singer's 2005 prototype cut from a madrone limb. It builds sun and prescription frames from domestic hardwoods, stone, recycled newsprint and bio-acetate, finished with Carl Zeiss and polarized lenses at its Portland workshop. Current lines include stainless-steel and performance styles plus collaborations with Pendleton and Smokey Bear, and national park–themed CAMP releases. Frames are sold direct and through independent optical shops.
- Founded
- 2009
- Origin
- Portland, United States
- Made in
- USA
- Price
- $$$
- Typical prices
- Eyewear $89–$199 · Bags $20–$20
- Focus
- Unisex
- Facts checked
- August 2026
- Styles
- Workwear / Heritage, Gorpcore / Outdoor, Minimalist / Contemporary