Brand profile

Velvet Canyon

Australian eyewear label making 1960s and 1970s-inspired acetate sunglasses in soft, neutral colourways, founded in 2018 by Bec Nolan, Cass Moase and Ali Mitton.

Byron BayOrigin

UnisexFocus

Minimalist / ContemporaryStyle

$$$Price

Shop Velvet Canyon ↗

4 brands like Velvet Canyon like House of Harlow 1960, Reformation, With Jéan →

What to know about Velvet Canyon

Sunglasses only, one clear era

The range is acetate sunglasses referencing the 1960s and 70s — oversized ovals, angular cat-eyes, rounded shapes — in caramel, tortoise and smoky neutrals with champagne-gold detail.

Independent label at designer prices

Frames run roughly $250-$350, sold direct and through Lane Crawford and Ssense, without a larger eyewear group behind it.

Vegan frames, charity share

All frames are cruelty-free and vegan, ship in vegan leather pouches, and a portion of sales goes to refugee-support charities.

Known forEyewear & sunglasses

StyleMinimalist / Contemporary Quiet luxury Y2K

If you like Velvet Canyon

76% match

House of Harlow 1960

$$$Retro accessoriesLos Angeles, United States

Same 60s/70s boho references, incl. retro sunglasses

What changes: Full clothing and jewelry range, celebrity-founded, lower price

Shop House of Harlow 1960

70% match

Reformation

$$$Vintage dressingLos Angeles, United States

Vintage-cut LA staples in the same warm neutral palette

What changes: Apparel-only, sustainability-led mass scale rather than niche eyewear

Shop Reformation 21 brands like Reformation →

67% match

With Jéan

$$$Byron Bay styleByron Bay, Australia

Byron Bay sister label with the same retro-feminine mood

What changes: Party and occasion clothing, not accessories

Shop With Jéan 21 brands like With Jéan →

64% match

Musier Paris

$$$Retro basicsParis, France

Parisian take on the same 70s-vintage, tonal wardrobe

What changes: Clothing focus, more Left-Bank than surf-coast

Shop Musier Paris 25 brands like Musier Paris →

Brand facts

Velvet Canyon is an independent Australian eyewear label founded in 2018 by sisters Bec Nolan and Cass Moase with Los Angeles-based photographer Ali Mitton, operating between Byron Bay and LA. The range centres on 1960s and 1970s-referencing acetate sunglasses — oversized ovals, angular cat-eyes and softly rounded shapes — in caramel, tortoise and smoky neutrals with champagne-gold detailing and custom-tinted lenses. Frames are cruelty-free and vegan, shipped in vegan leather pouches, with a share of sales directed to refugee-support charities. Sold direct plus wholesale at Lane Crawford and Ssense; typical frames run about $250-$350.

Founded: 2018
Origin: Byron Bay, Australia
Made in: Australia
Price: $$$
Focus: Unisex
Facts checked: August 2026
Styles: Minimalist / Contemporary, Quiet luxury, Y2K

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