Brand profile

Wrong Weather

Porto concept store and online retailer of contemporary menswear and streetwear, with an in-store art gallery, open since 2009.

PortoOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$$Price

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An inside image of Wrong Weather store

What to know about Wrong Weather

A retailer, not a label

Wrong Weather is a Porto multi-brand store and e-commerce site, opened in 2009 by graphic designer João Pedro Vasconcelos; everything you browse is another brand.

Designer names meet street labels

The buy runs from Rick Owens, Maison Margiela, Raf Simons and Juun.J to Ambush, Y-3, Mykita and Common Projects, with sneakers a particular focus.

The shop is part gallery

The Avenida da Boavista space, beside Casa da Música, has an industrial interior and furniture installation by architect Francesco Moncada, plus a room for photography and art shows.

If you like Wrong Weather

An inside image of D-mop store74% match

D-mop

$$$Boutique browsingHong Kong

Multi-brand boutique blending designer with street

What changes: Chain of stores in Asia, broader commercial buy

Brand facts

Wrong Weather is a menswear concept store and e-commerce site in Porto, opened in September 2009 by graphic designer João Pedro Vasconcelos. The shop sits at Avenida da Boavista 754, beside Casa da Música, in an industrial interior with a furniture installation by architect Francesco Moncada. Buying mixes designer and streetwear labels including Rick Owens, Maison Margiela, Raf Simons, Juun.J, Ambush, Y-3, Mykita and Common Projects. A gallery space inside hosts photography and art shows, and the design won Fashion TV Portugal's Best Design Store award.

Founded
2009
Origin
Porto, Portugal
Price
$$$
Focus
Menswear
Facts checked
September 2026
Styles
Minimalist / Contemporary, Streetwear, Avant-garde

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