Brand profile

Wythe

Independent New York menswear label reviving American workwear, western and prep staples in custom fabrics, founded by ex-Ralph Lauren designer Peter Middleton.

New YorkOrigin
Workwear / HeritageStyle
$$$Price

Similar to Todd Snyder, Alex Mill, Beams Plus

A cream Wythe half-zip popover workshirt laid flat on a woven Southwestern blanket

What to know about Wythe

Fabric research is the origin story

Founder Peter Middleton researched fabrics at Ralph Lauren before starting Wythe, and builds the line from custom-developed cloth and Japanese mill goods.

Western and workwear, reworked

The core archetypes are pearl-snap shirts, ranch jackets and chore coats, plus knitwear and heavyweight sweatshirts drawn from American workwear and prep.

Kickstarter start, still independent

Launched in 2019 with a Kickstarter for oxford shirts, it remains independently owned, with one Lower East Side store and wholesale at STAG, Franklin & Poe and Huckberry.

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Brand facts

Wythe is a New York menswear label founded in 2019 by Texas-born designer Peter Middleton, a former Ralph Lauren fabric researcher who launched the brand via a Kickstarter for oxford shirts. The line reworks American workwear, western and prep archetypes — pearl-snap shirts, ranch jackets, chore coats, knitwear and heavyweight sweatshirts — using custom-developed and Japanese mills' fabrics. Wythe operates a flagship at 59 Orchard Street on the Lower East Side and wholesales through STAG Provisions, Franklin & Poe, Huckberry and other specialty menswear retailers. It remains independently owned.

Founded
2019
Origin
New York, United States
Price
$$$
Facts checked
August 2026
Styles
Workwear / Heritage, Urban prep / Ivy

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