Brand profile

Y's

Yohji Yamamoto's original 1972 Tokyo label, applying menswear tailoring, oversized volume and predominantly black fabrics to womenswear.

TokyoOrigin
WomenswearFocus
Avant-gardeStyle
$$$$Price

4 brands like Y's like Yohji Yamamoto, Ann Demeulemeester, The Viridi-Anne →

A woman wearing Y's black faded denim coat

What to know about Y's

Yohji Yamamoto's original label

Launched in Tokyo in 1972, Y's is the first line Yohji Yamamoto founded and remains the core women's collection of Yohji Yamamoto Inc.

Menswear tailoring cut for women

The house signature is menswear construction applied to womenswear: oversized coats, wide trousers, asymmetric layered skirts and draped shirting.

Black, and heavy fabrics

Most pieces sit in black, using washed cottons, wool gabardine and jersey rather than seasonal colour or print.

If you like Y's

Brand facts

Y's is the first label founded by Yohji Yamamoto, launched in Tokyo in 1972 and still the core women's line of Yohji Yamamoto Inc. It applies menswear tailoring to womenswear: oversized coats, wide trousers, asymmetric layered skirts and draped shirting, mostly in black with washed cottons, wool gabardine and jersey. The house marked the label's 50th anniversary in 2022 with the archive-referencing "Y's 1972" collection, and continues sub-lines including Y's for Men and the graphic-driven Y's Bang On!, sold through Tokyo flagships and global wholesale.

Founded
1972
Origin
Tokyo, Japan
Made in
Japan, France
Price
$$$$
Focus
Womenswear
Facts checked
August 2026
Styles
Avant-garde, Minimalist / Contemporary, Punk / Grunge / Goth

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