Brand profile

YAECA

Tokyo label founded in 2002 making quietly refined, long-lasting everyday basics like comfort shirts, chinos and denim around "inevitable simplicity."

TokyoOrigin
Minimalist / ContemporaryStyle
$$Price

What to know about YAECA

YAECA is a Tokyo clothing label founded in 2002 by Tetsuhiro Hattori and Kyoko Ide. Its idea of "inevitable simplicity" drives long-lasting everyday pieces such as its signature Comfort Shirt, chino trousers, denim and pocket T-shirts, made for men and women. The brand runs its own Tokyo stores, including YAECA in Ebisu, YAECA APARTMENT STORE in Nakameguro and YAECA HOME STORE in Shirokane, which also stocks craft, tableware and furniture. It sells online through YAECAYA.

Founded
2002
Origin
Tokyo, Japan
Price
$$
Styles
Minimalist / Contemporary, Workwear / Heritage

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