76% matchFrizmworks
Same Seoul scene, oversized cuts on Korean proportions
What changes: Military/workwear archive references rather than clean tailoring
Brand profile
After Pray
Seoul menswear label making minimalist, carefully tailored ready-to-wear: oversized shirting, loose knitwear and wide-leg trousers in cotton and Italian wool.
SeoulOrigin
MenswearFocus
Minimalist / ContemporaryStyle
$$$Price
3 brands like After Pray like Frizmworks, Seichi, N Hoolywood →
What to know about After Pray
Cut loose, made deliberately
The house silhouette is oversized shirting, loose knitwear and wide-leg trousers, built as tailored ready-to-wear rather than boxy streetwear basics.
Priced as contemporary, not streetwear
Treated cottons and Italian wool put it in contemporary price territory, above the streetwear tier its Seoul references might suggest.
Outerwear leads the collections
Jackets and layering pieces are what the label is known for, and its seasonal drops reach beyond Seoul through SSENSE and Simons.
How After Pray fits
Overall fit
runs large
Most pieces are designed with an intentionally oversized, relaxed Korean silhouette, so they tend to wear larger than typical Western sizing.
Tip: Consider sizing down if you prefer a less voluminous silhouette, as pieces are cut intentionally oversized.
Medium confidence · based on 4 sources
By category
| Category | Runs | Shape | Size advice |
|---|---|---|---|
| Hoodies & sweatshirts | runs large | oversized, drop-shoulder | Take your true size for an oversized look, or size down for a standard fit. |
| Shirts & overshirts | runs large | oversized, boxy | Size down one if you want a closer fit; the default cut is deliberately roomy. |
| Trousers & pants | slightly large | relaxed, wide-leg | Expect a wide, loose leg; size down for a trimmer fit or if between sizes. |
| Jackets | slightly large | relaxed, roomy | Cut with layering room, so consider your usual size or down if you want it fitted. |
Directional fit consensus summarized from public sources with AI — a starting point, not a guarantee. Confirm with the product's own measurements before buying.
If you like After Pray
76% match
74% matchSeichi
Pared-back, timeless minimalism in the same register
What changes: Less tailoring focus and thinner brand story
70% matchN Hoolywood
East Asian design-led tailoring with archive rigor
What changes: Heavier military sourcing, more formal suiting, higher price
After Pray fit questions
Does After Pray run big or small?
After Pray runs large. Consider sizing down if you prefer a less voluminous silhouette, as pieces are cut intentionally oversized. Most pieces are designed with an intentionally oversized, relaxed Korean silhouette, so they tend to wear larger than typical Western sizing.
How does After Pray fit?
Most pieces are designed with an intentionally oversized, relaxed Korean silhouette, so they tend to wear larger than typical Western sizing. Overall shape: oversized and relaxed.
How do After Pray hoodies & sweatshirts fit?
After Pray hoodies & sweatshirts runs large. Take your true size for an oversized look, or size down for a standard fit. Shape: oversized, drop-shoulder.
How do After Pray shirts & overshirts fit?
After Pray shirts & overshirts runs large. Size down one if you want a closer fit; the default cut is deliberately roomy. Shape: oversized, boxy.
How do After Pray trousers & pants fit?
After Pray trousers & pants fits slightly large. Expect a wide, loose leg; size down for a trimmer fit or if between sizes. Shape: relaxed, wide-leg.
Brand facts
After Pray is a Seoul-based menswear label launched in 2018 that makes carefully tailored ready-to-wear built on clean, dynamic minimalism. Collections centre on oversized shirting, loose-fit knitwear, wide-leg trousers and layering pieces cut from treated cottons and Italian wool, with modern art and contemporary Korean youth culture cited as reference points. The label continues to ship seasonal collections and is carried internationally by SSENSE and Simons, and in Seoul by retailers including Obscura. Pricing sits in contemporary rather than streetwear territory.
- Founded
- 2018
- Origin
- Seoul, South Korea
- Price
- $$$
- Focus
- Menswear
- Facts checked
- September 2026
- Styles
- Minimalist / Contemporary, Streetwear, Workwear / Heritage