Brand profile

N Hoolywood

Tokyo menswear label founded in 2001 by Daisuke Obana, reworking American military and workwear archives into themed, relaxed tailoring.

TokyoOrigin
MenswearFocus
Avant-gardeStyle
$$$Price

4 brands like N Hoolywood like Frank Leder, Kestin, MA.Strum →

A man wearing a brown N. Hoolywood overcoat with a checkered plaid turtle neck

What to know about N Hoolywood

A vintage buyer's research, rebuilt

Founder Daisuke Obana came from vintage buying, and each collection works to a stated theme drawn from American military, workwear and mid-century civilian clothing.

Outerwear and slouch, not sharpness

The archive references land as layered outerwear, relaxed tailoring and utility trousers, with jackets the category the label is best known for.

Sub-lines set the entry price

Alongside the main line sit COMPILE at lower prices, plus Test Product Exchange Service and Under Summit Wear, so the range spans more than one budget.

The pieces that define N Hoolywood

CPO Blouson

A naval CPO shirt-jacket reworked in unexpected checks and relaxed proportions, it distills Obana's habit of pulling American military archives into softly tailored Tokyo outerwear.

Explore CPO Blouson →

Test Product Exchange Service (TPES)

The label's experimental sub-line, where military and workwear patterns are prototyped and reissued, underpinning N.Hoolywood's archive-driven design method.

Explore TPES →

If you like N Hoolywood

A man wearing a puffy blue Kestin jacket with a black beanie75% match

Kestin

$$$Everyday utilityEdinburgh, United Kingdom

Military and outdoor staples in muted, wearable cuts

What changes: Lower price, Scottish casual rather than themed collections

A man wearing a mint green MA.Strum technical jacket and matching pants71% match

MA.Strum

$$$Technical outerwearLondon, United Kingdom

Military outerwear pushed technical via Osti archive

What changes: Performance fabrics only, no tailoring or soft goods

A person wearing a zip up black jacket and matching pants by SUNSEA70% match

SUNSEA

$$$Tokyo contemporaryTokyo, Japan

Same Tokyo off-kilter proportion play, less militaria

What changes: Conceptual fabric quirks over archive sourcing

Brand facts

N.Hoolywood is a Tokyo menswear label founded in 2001 by Daisuke Obana, a former vintage buyer who opened the Harajuku shop Mister Hollywood in 2000. Each collection follows a stated theme, reworking American military, workwear and mid-century civilian archives into relaxed tailoring, layered outerwear and utility trousers. Sub-lines include the lower-priced COMPILE range, Test Product Exchange Service (TPES) and Under Summit Wear. Recent output includes footwear collaborations with Danner and Teva and a Big Mac workwear capsule for Spring 2026.

Founded
2001
Origin
Tokyo, Japan
Made in
Japan
Price
$$$
Focus
Menswear
Facts checked
August 2026
Styles
Avant-garde, Workwear / Heritage, Minimalist / Contemporary

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