AVAVAV
AVAVAV is an independent label founded in Florence and now run largely from Stockholm by Swedish creative director Beate Skonare Karlsson with co-founder and CEO Johanna Blom. It builds collections around Italian deadstock and luxury offcuts, with distressed denim, jersey separates, patchwork outerwear and signature four-toed "finger" shoes and claw boots. The house is known for satirical Milan Fashion Week performances, including models deliberately tripping for Spring/Summer 2023 and climbing out of a floor pit for Autumn/Winter 2025.
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