84% matchIron Fist
Skull-and-tattoo kitsch on girly platform footwear
What changes: Footwear-led and heavier horror-graphic bent, less party dressing
Brand profile
New York label known for girlish punk maximalism — tulle party dresses, heart and skull jewellery and leopard-print accessories — owned by Steven Madden.
4 brands like Betsey Johnson like Iron Fist, Too Fast, Tripp NYC →

The house language is tulle and bodycon party dresses, heart and skull motifs, hot pink, leopard and sequins — loud by design rather than restrained.
It is best known for jewellery and figural handbags, plus footwear and hosiery, more than for its dresses at this point.
Steven Madden has owned the trademarks since 2010, after a 2012 Chapter 11 closed all 63 stores; product now runs through licensing and Macy's, Nordstrom and Dillard's.
84% matchSkull-and-tattoo kitsch on girly platform footwear
What changes: Footwear-led and heavier horror-graphic bent, less party dressing
78% matchRockabilly pinup girliness with horror-punk graphics
What changes: Darker goth palette instead of hot pink and sequins
74% matchNYC punk heritage, harder and more studded
What changes: Bondage-pant subculture uniform rather than tulle party wear
72% matchY2K brat-punk party pieces and chunky platforms
What changes: Cooler LA scene styling, less overtly girly-camp
Betsey Johnson is a New York label founded in 1978 by the designer and business partner Chantal Bacon, after her 1960s stints at Paraphernalia and Alley Cat. It trades in girlish punk maximalism: tulle and bodycon party dresses, heart- and skull-motif jewellery, novelty handbags, footwear and hosiery in hot pink, leopard and sequins. Steven Madden Ltd. has owned the trademarks since 2010, following a $48.8 million debt load and a 2012 Chapter 11 that closed all 63 stores. The line now runs mainly through licensing and department stores such as Macy's, Nordstrom and Dillard's.