Brathwait

Brathwait is a direct-to-consumer watchmaker founded in 2014 by Henrik Torp, selling minimalist men's and women's timepieces online rather than through retailers. The range spans quartz models with Swiss Ronda movements, Japanese Miyota-powered automatics, and a Swiss Automatic series assembled in Stabio, Switzerland, typically priced from roughly $99 to $400. Design details stay restrained: slim two- and three-hand dials, sapphire crystals, 316L steel cases and Italian leather straps. The brand's pitch is cost transparency, publishing component and manufacturing breakdowns to argue against conventional watch markups.