COU COU

Cou Cou (Cou Cou Intimates) is a London label founded in 2021 by Rose Colcord, sitting between lingerie and everyday basics. The core range is soft cotton pointelle knit with narrow lace trim: camisoles, longline and cropped tanks, thongs, briefs, boxers, baby tees, slip dresses and matching sets, mostly in white, black, cream and pastel washes. Retail is direct plus stockists including SSENSE, which carries current-season collections. Pieces are typically sold individually rather than as fixed sets, keeping prices under most designer lingerie.